A lot of people over the years have asked me what does "Liquid Leadership" mean? The best way I can explain it is this:
"Liquid Leadership is a fluid style of leadership that continuously sustains the flow of ideas in an organization in order to create opportunities in an ever-shifting marketplace."
A mouthful I know. But things have changed on planet earth. We have a new workforce that does NOT think, act or do anything the way Baby Boomers do. So we HAVE to adapt.
I explain it best in my interview before my keynote address at MasterCard Worldwide for their Morning Brew program:
Baby Boomers were taught to "Sit Down. Shut Up. And Listen." And we did. We obeyed the rules. But a new generation has been taught a different way. A generation about to turn 40.
If you need help understanding this, and want to know the tools, tactics and strategies for the 21st Century, contact us at Liquid Leadership.
And thank you for stopping by,
Happy Holidays.
Brad Szollose
Bridging Generational Chaos: Multigenerational management expert, award-winning author, business consultant and keynote speaker
But this is not based on management theory: With a 30 year career as an entrepreneur he knows firsthand what it’s like to grow a company from a simple idea in a coffee shop to an internationally recognized brand.
Brad is a former C-Level Internet Executive who went from entrepreneur to IPO in 3 yrs—co-founding K2 Design, the very first Dot Com Agency to go public on NASDAQ. His company experienced 425% hyper-growth for 5 straight years, expanded from 2 business partners to 4 with 60+ employees and offices worldwide. At its height, K2 was valuated at over $26 million. His results only management model (ROWE) was applied to the first wave of young Generation Y workers producing great results—winning K2 the Arthur Andersen NY Enterprise Award for Best Practices in Fostering Innovation.
Brad Szollose is also the *award-winning author of Liquid Leadership: From Woodstock to Wikipedia which explores the subject of new leadership styles – mainly how to get the tech-savvy Generation Y and analogue driven Baby Boomers working together. ISBN-13: 978-1608320554
Known for his humorous and thought-provoking presentations, Szollose received the highest testimonial of his career from a C-Level audience member: "I just had my mind blown." Brad’s keynotes and workshops are highly interactive, heart-warming, humorous, and filled with high-content information that challenge assumptions and help leaders and managers create a better work environment for innovation to thrive.
Liquid Leadership has been called "THE guidebook for the 21st Century" and has won the 2011 Axiom Business Book Award silver medal for leadership, The Indie Business Book runner up silver medal as well as becoming a #1 Best-Selling Business Book on Amazon for Organizational Learning. Published in the United States by Greenleaf Book Group, in India by Prolibris and in South Korea by UI Books/Iljinsa Publishing.
Mr. Szollose also writes a monthly column on business and marketing techniques that reach Generation Y for A Captured Mind newsletter and is part of The Mind Capture Group faculty.
Today, Brad helps businesses close the Digital Divide by understanding it as a Cultural Divide – created by the new tech-savvy worker...and customer.
* 2011 Axiom Business Book silver medal winner in the leadership
* #1 Amazon Best-Selling Author
